How to cut the cable cord and save money in 2018
Cord cutting makes up about 1 percent of the TV watching universe in the U.S. And it might already be an outdated term.
An explosion of programming choices has been shifting the traditional cable TV model at such a fast clip that consumers can barely keep up. It’s not about just shedding a hefty cable bill anymore.
For years, Comcast, Spectrum and Time Warner Cable have had exclusive rights to carry premium channels like AMC, History Channel or A&E. That’s no longer the case.
Getting those channels doesn’t require a cable subscription.
Companies like DirecTV Now, fuboTV, Sling TV, Philo and PlayStation Vue offer various “skinny bundles” of cable channels over the Internet for prices as little as $16 per month.
By the way, TV antennas are cool again. They can blast a high definition feed of local channels like a fire hose, delivering sports, local news and major networks. All free for life. You can even record all that free programming now with a HDHomeRun tuner, a TiVo OTA DVR or Tablo tuner.
Cord cutting in 2018 has more momentum than ever. Never before in the history of television have there been more ways to watch a favorite TV series, baseball games, news and movies without a cable subscription. Big cable companies are pushing back hard against the idea that cord cutting provides you more value.
You’ve already read stories in The Wall Street Journal and other respectable publications suggesting that you can’t really save money by ditching cable. The argument, the experts say, is that cable providers like Comcast, Verizon, Time Warner Cable and AT&T will just make your Internet subscription more expensive once you cancel your cable subscription.
What if I told you these experts are dead wrong?
I’ve been using some battle-tested strategies to pay as little as possible for Internet service. Right now, I’m paying $35 per month for an Internet connection with 50Mbps download speed. I saved just under $800 after kicking my cable subscription to the curb. In 2018, I’ll save hundreds of dollars more compared to my first year of cord cutting. It took me a year to figure out how to spend even less. And I’ll have even more to watch than before. Meanwhile, the “you can’t save money” narrative will continue.
You don’t need to believe me, or my methods. All you need to do is keep reading and absorb some of my game.
5 steps to cut the cable cord in 2018 and save money
- Get a better priced Internet connection.
- Decide about skinny bundles and subscriptions
- Choose a streaming device
- Build or buy a TV antenna for local channels
- Brag to family and friends about saving $$… be that annoying relative next Thanksgiving.
Step 1: Lower your Internet bill before you cut the cord
We need to start with a bit of tough love before we go any further. I don’t want to be the person to break it to you. I’m only doing it because I want you to save money, and you need to hear it.
You’re a tremendous wuss.
You wince at the thought of getting your cable and Internet connection ripped out of your home if you don’t agree to keep paying. Loser. You’ve bought into a false narrative. You act like they own the Internet. Maybe you’ve been a Comcast or Time Warner Cable customer for years. You may even live in an area where there’s only one cable or Internet service provider. I did for years. Dealing with customer service reps, and asking for a lower deal usually ends with frustration. Any relief on your monthly bill is only temporary.
Free yourself of some common misconceptions and all the bad advice you’ve read. Read the findings of the 2016 Congressional investigation by Senator Claire McCaskill (D-Mo), a top ranking chairman on the Permanent Subcommittee on Investigations. Her committee delved into pricing and customer service practices for the major cable providers across the U.S.
What? You don’t have time to read a 60 page report and you just want the bottom line?
OK, tough guy.
It turns out those same jerky customer service reps who tell you that there are no lower priced “deals” to be had actually keep secret rate charts explicitly used to retain customers. Customer service reps are also trained to instill fear, and doubt in you when you start talking about cancelling or taking your business elsewhere.
I know it goes against common sense, but cable companies don’t reward people for being a longtime, faithful customer. Instead, they raise your rates until you can’t take it anymore. Why? Because luring you in with a low rate then raising it after several months makes them a lot more money. That’s the business model. Plain and simple.
How to negotiate with Comcast, Verizon, AT&T or Spectrum
There’s a great scene in The Godfather: Part II that’s on point with our discussion of negotiating a better deal for Internet and cord cutting. Watch this short clip because I need to ask you a question when you’re done.
If you had to pick a character, who would you rather be? The corrupt senator played so skillfully by G.D. Spradlin? Or are you the Godfather? Spradlin’s character sure reminds me of my old cable company. I think we’d all like to believe we’re Al Pachino’s character. Confident. Taking no bullshit whatsoever. Do you really act that way when you’re on the phone with your customer service rep from Comcast? Nah, I don’t think so. I’m sticking with some tough love here. You really don’t.
Let me put it to you another way.
Cable companies are like a pricey restaurant. They don’t really want you to order off the menu. But you can actually do it if you are willing to walk out the door and eat elsewhere. There’s an important difference here. You can’t threaten the waiter with leaving the restaurant. You actually have to get up out of your seat and start walking.
I will give you a quick example of how to do this. I want you to learn from my mistakes.
The wrong way to call for a better deal on cable and Internet
I had called my cable company once to see if I could get a better deal after being a loyal subscriber for three years. For many months, I loved the service that I got for the price I paid. Then one day, that price wasn’t so great anymore. All of these fees started showing up on my bill. The customer service rep I spoke with on the phone listened as if a grave matter of national importance was being discussed.
As he urged me to stay on the line, he valiantly worked the numbers. I waited. He put me on hold to perform the mysterious ritual of finding me a new deal. He needed to go to management on this one. He came back on the line for a quick moment to reassure me that we could work through my issue. He brimmed with enthusiasm. We’d do it. We’d succeed. Together.
I just wanted to save about $20 a month. No big deal, right? I had been a faithful customer for three years! I was on auto-pay, baby. But lo, he returned in defeat. The service rep, his enthusiastic demeanor broken, gave me the news. As hard as he tried, there was no lower price to be had.
I hung up and called back a couple days later. Oh yeah, there was a better deal to be had. Getting it was no problem at all.
What did I do different? Just one thing.
How to get a lower bill on cable and Internet
I began the conversation by giving them my cancellation date. It would be at the end of the month. I wanted the address where I could return the cable box, DVR and cable modem.
Suddenly, I had someone’s attention. The exchange went something like this.
Is there anything we can do to keep you as a customer? Well, I said, if you give me your introductory rate for 50Mpbs of Internet at $35 a month, maybe I would consider getting cable again at another time.
Please hold. Many minutes pass. We can’t give you the introductory rate. That’s for new customers only. But we could offer you the same service for $45 a month for the first 12 months. What are my rental fees on my equipment, the cable modem and DVR?
Please hold. A minute passes. The rental fees are $5 each per month.
Once I was given this new price of $45 per month, I knocked off an additional $10 per month by buying a router and cable modem instead of renting them. They planned on renting me a cable modem at $5 per month, and charging me another $5 per month for a router. Instead, I was able to add to my savings just by asking the question about rental fees, a point you will get sick of hearing about if you keep reading my guides.
So in the end, I didn’t even have to switch my provider. I suddenly went from no deal to the best one in town.
One phone call.
Don’t be afraid to hang up the phone with no deal in sight. It’s only then that people will take you seriously. Chances are you will have a retention specialist calling you shortly. He needs to make what’s known as a “save”. These companies absolutely hate it when they lose a customer. It’s akin to burning a bag full of cash in the fireplace.
You can help out that retention specialist when he calls by only opting for a low priced Internet plan – the one that’s not advertised.
If you’re looking around for other providers in your area, I also have a guide: How to get the best deal for Internet without cable.
Step 2: Should I get Netflix and Sling TV?
Everybody will have their own calculus with what works best for them in their own home. There are more than 200 streaming services competing for your hard earned dollar. I’m not going to go through ever one of them.
I’ll do my best to quickly sum up the lay of the land in this brave new world of cord cutting. Not everyone will agree with me, or even agree what defines us as cord cutters. That’s fine. I pay my bills and you pay yours.
I just want to give you some things to consider along the way to a life without a triple-digit cable bill.
A La Carte TV is already here — more or less
You can read plenty of articles loaded with starry-eyed anticipation that maybe someday… someday, there will be a la carte cable, or some form of a la carte TV.
Get over it.
A la carte TV is basically already here. It may not be in the exact form you want it. But if you can’t find something to watch these days between your TV antenna and streaming box, then I suggest you sell your TV and stick with books. (Not that there’s anything wrong with that.) Even though I pay for Netflix, Amazon Prime and Philo every month, I still love free apps like YouTube.
Philo is currently the skinniest bundle around — 37 channels for $16 per month. You’ll still be able to watch The Walking Dead on AMC and all the River Monsters that you can handle on Animal Planet.
If you can’t live without ESPN or sports channels, then a free trial of Sling TV might be more your thing. fuboTV offers a sports-first channel lineup with PAC-12 and Big Ten Network alongside entertainment channels.
The entry-level DirecTV Now channel bundle is also a pretty excellent deal, considering that you’re getting 60+ channels for $35 per month.
But listen, you don’t have to subscribe to any these services. You could also easily get by with the vast collection of free live channels and on-demand movies now offered by Pluto TV.
I am going to assume that you can find Netflix and Hulu, and that you will noodle around on your own and find other free stuff. That’s part of the pleasure in owning your own streaming device. Here’s a short list of subscription-based apps and free trials that you can use to get going.
There are so many genre-specific apps that you could spend days perusing every last one of them. There are new ones popping up nearly every month. Often you will find multiple choices per genre, whether it’s mystery, action or horror.
Sundance Now, for example, focuses on independent film. FilmStruck also has powerful lineup of cult films and critically acclaimed films, including gems from The Criterion Collection. But let me repeat, you don’t have to do any of this. You could simply buy an antenna, stream free content, or simply buy a movie or entire season of a favorite TV show without any kind of subscription.
How do I stream cable channels?
Let’s quickly talk about skinny bundles that are transmitted over the Internet.
In case you’re confused, skinny bundles and live streaming TV are the same thing. DirecTV Now has been getting the most buzz lately. They’re owned by big ol’ AT&T.
I’ve used DirecTV Now, and I can tell you that they will be a big contender in 2018. Already a million subscribers have joined the service. They have a really nice channel selection, user interface and price point. I was also very impressed that I was able to cancel my account online when I completed my review of their service. DirecTV Now still lacks of a Cloud DVR option, but that’s about to change. DirecTV Now’s Cloud DVR, and 4K HDR video quality is on the horizon in 2018.
Their platform is already a good option if you want some cable-ish channels and pay only $5 per month for HBO.
DirecTV Now has a free 7-day trial if you want to see what they’re all about. I recommend a couple of their channel lineups in my comprehensive comparison of DirecTV Now vs PlayStation Vue. You can also see my other guide: Sling TV vs DirecTV Now.
My guide to PlayStation Vue covers all the basics you need to know about channel bundles and prices. PS Vue has an unfortunate name that confuses people. You don’t need a PlayStation to stream Vue channels. Just about any streaming device works and you can even watch some channels on the road from your PC or tablet.
Sling TV is tremendously popular and has channels like A&E and TNT and many others. I’ve written a guide outlining the different options and plans comparing Sling TV and PlayStation Vue.
So you should try a free trial of Sling TV or DirecTV Now to see if either is a good fit for you. Do it while you still have cable. That’s what I did. Just set the cancel date on your smartphone if you’re worried about forgetting the end of your trial date.
fuboTV is another competitor that began as a sports-first platform that focused on channels like beIN Sports. In the last year, fuboTV has quickly expanded into mainstream premium channels like A&E, Viceland and History Channel. You can also get many local NBC, CBS and FOX stations around the U.S. and channels like NFL Network.
Want Showtime for your Ray Donovan fix? You can get 9 live Showtime channels as an add-on for $10.99 per month. Check out a free trial of fuboTV for 7-days to see if it’s a good fit for you. You can even add Showtime as part of your free trial. Yes, it’s free.
I reviewed YouTube TV, which I liked quite a bit. It’s available in about half of the U.S., but I expect that will change very soon. YouTube TV gives you 40+ channels for $35 per month with unlimited Cloud DVR.
Hulu With Live TV is worth a look if streaming local NBC, CBS and ABC stations is important to you. You’ll get 40+ channels for about $40 per month, and it will include Hulu’s massive on-demand library.
These days, I use my trusty antenna to get about 45 local channels. I rely on Philo, a new skinny bundle that offers 35+ channels like A&E and MTV with Cloud DVR for $16 per month. (I got the slightly larger bundle of 46 channels for $20 per month.)
Step 3: Choose a streaming device: “Should I get a Roku or Amazon Fire TV?”
When it comes time for choosing a media streamer, I’m going to try to provide as much information for you as I can with my reviews on streaming devices. And I’ll even do my best to answer all your questions that you ask when you write. But at the end of the day, you’re going to have man (or woman) up.
There’s an important reason why I’m telling you this.
What satisfies my needs may not satisfy yours. A lot of reviewers mean well. If you read enough of them, believe me, many will say the same thing and it’s not that helpful.
In the end, you may have to disagree with some people to get what you really want – and need.
For a long time, I was eyeing a Roku because I loved the idea of having the largest app selection out there. I had also read about these groovy things called Roku private channels.
I mean, secret channels? Are you kidding me?
That sounds like some cool speakeasy located down a dark alley with no sign on the door. You need to know a secret knock to get in the door so you can sip on one of the best Manhattans in town. For God’s sake, they even make their own bitters from scratch! Who doesn’t want that?
When it came time to buy a streaming device, I ended up buying an Amazon Fire TV instead.
The reason was simple. And it was contrary to much of the expert advice that I read on some very well-respected review sites. I’m still pleased that I didn’t listen to the criticisms and focused on my own needs. At the time, I wanted the fastest device for streaming PlayStation Vue. In early 2016, nobody was talking about that, and it really pissed me off. I should actually be thanking those people. I might not be sitting here now talking to you if it wasn’t for them.
A lot has changed in the nearly two years since I bought my first streaming device, and so have my opinions about what works best for my household. If I were buying a new streaming device today, I’d buy a Roku Streaming Stick or Streaming Stick+ for a 4K TV.
My only point is this: Don’t let anyone tell you one device is better than the other. It’s all a matter of figuring out your needs, and finding the streamer that will best fulfill those needs. End of story.
Step 4: Do I build or buy a TV antenna for local channels?
Anyone with a little engineering background will tell you that using a TV antenna to capture broadcast signals is an exact science.
Don’t be intimidated.
To tap into the variety of high definition programming up for grabs over the air (OTA), you just need a little know-how. I recommend that you at least skim my guide to buying vs building a TV antenna. The guide has some online resources for you with finding out what kind of TV antenna you may need based on where you live in the U.S.
I also weigh in on DVR options available for recording OTA programming. Believe it or not, there are plenty of folks who only rely on an antenna and DVR for most or all of their television watching. Like I told you earlier, everyone has different needs. There’s no one-size-fits-all solution.
I test indoor and outdoor antennas and DVR options for OTA chanels throughout the year. My favorite indoor antennas is the Antop Smartpass which has an amplifier and LTE filter. If you already know that you definitely want an indoor antenna and want to look over more choices, then read my take on the Best Indoor TV Antennas of 2018.
To use the parlance of Gangland, one of my wife’s favorite shows, the antenna-only crowd are members of the Cord Cutter O.G. These guys are hardcore. No Internet. Or maybe there is some Internet, but it doesn’t really mix with their TV viewing.
They might roll with a DVR like a Tablo , HDHomerun Extend or TiVo OTA DVR to record their shows. They may also use apps like Plex or Kodi to stream their own content such as movies ripped to a computer hard drive or NAS.
Don’t try to tell these people that Sling TV or PlayStation Vue subscribers are cord cutters.
Step 5: Congratulations! Brag to family and friends about all that cash you’re saving
I wound up with an extra $800 bucks at the end of the year when I first cut the cord. I did have to spend some money to buy an Amazon Fire TV, and at least one antenna before I built my second one. But I still came out way ahead.
If you’ve made it to this stage, it may get you to start thinking about money in a broader context. You were almost blindly handing over hundreds of dollars a year to a company that promised you service like no other. Now you’re still getting the latest shows, sports and movies you want, and paying a lot less.
Funny how that happens.
I’d like to tell you that I slapped that $800 in annual savings into something like a Vanguard Index Fund, and I’m stacking more money from it. I didn’t.
But I am stacking some more money. More of my own.
I’ve been doing an across-the-board review on my living expenses. For example, my wife and I were paying about $90 bucks each a month for a cell phone service. Now we’re paying half that for two accounts, and still have slick smartphones. You can pay even less for very reliable cellular service. Read about carriers like Republic Wireless or Straight Talk and Tello if you’re interested in delving into the subject. T-Mobile even has an offer where they will pay for your Netflix account if you sign up with their service.
There’s a lot of money on the table when you start thinking differently about your expenses.
But before you do, I want to impart a couple more liner notes and FAQ’s about cutting the cord.
What’s the best cable modem for cord cutting?
I had made the terrible mistake of renting my cable modem from my local cable provider for years (amateur) before finally buying my own. Not only did I shed the monthly five-dollar-a-month rental fee from my current broadband bill, I can now utilize more of the broadband that I actually pay for. The rented cable modem was at least three years old — if not older. Before I finally gave it the heave ho and drove it back to my cable provider, I did a speed test to see how much broadband I was actually getting. Let’s just say, it was a lot less than half of what I was paying for. The MOTOROLA SURFboard (Model SB6141) clocked in twice as fast, just under the 50Mpbs as I was paying for.
I now recommend using a TP-Link High Speed Cable Modem (TC-7620) or an Arris SURFboard SB6190 because the model I originally bought is being phased out. My review of the best cable modems for cord cutters covers all that.
Many broadband providers require a cable modem with DOCSIS 3.0 so if you decide to go for a used modem, be sure you’re getting one that’s recent enough to be compatible with your local broadband provider. Your cable modem is the foundation of your Internet connection. Somehow, the importance of it is often overlooked by many people. There’s another building block also often overlooked, but worth re-visiting if you are entering the land of cord cutting.
What’s the best wireless router of 2018 for cord cutting?
Keeping a wired connection to your media streamer will always give you the best reception possible. I have zero interest in a wireless connection for my main television. But we don’t live in a wired world that much anymore. If you have a second (or third) television that streams off of a media stick or gaming console, it’s a good time to check the strength of your wireless router.
You don’t need to spend a small fortune to upgrade a wireless router.
But keep this in mind: you were paying about $100 or more per month to a cable company for the pleasure of channel surfing their lineup of channels. Now you’re creating your own channel lineup, and you will want the best-performing infrastructure to run it on.
For whatever it’s worth, here’s my rule of thumb for buying a new wireless router or cable modem.
Budgeting a month’s worth of your old cable bill for a new router that will last years is a good call.
If you need a new router, Netgear R6400 (AC1750) has a nice range for a big household. It’s what I use at home. I have even written a review on the best WiFi routers for cord cutters. If you get to a point where you’re considering sharing an Internet connection to save on your monthly bills, this is a decent router as well.
Need something more powerful? Then consider a Google Wifi mesh network or the Orbi Home WiFi System by Netgear. I have written about both in my review of the best mesh networks. If you want a lower priced option for a mesh network, I was impressed when I reviewed the Nova Whole Home Mesh WiFi system.
Cord cutting picks for 2018
Below is a quick roundup of the best cord cutting tech in 2018. You can find reviews for on all of these items on the site. My new pick for a streaming device is the new Roku Streaming Stick+ after spending several days testing it out with a couple of TVs around my house.
The Streaming Stick+ is geared for 4K HDR, but can be used with TVs that only stream 1080p. I found it to be really solid with streaming Netflix and Amazon Video even when far away from my WiFi router. If you’re looking for lower priced streamer, then check out the new line of Roku media players. If any of them are out of stock at Amazon, you can buy them directly from Roku. Roku is currently offering a free month of DirecTV Now with an activation of a new Roku device.
If you are considering some gaming options mixed with OTA TV and streaming, then I suggest you check out my review of NVIDIA Shield TV with Plex Live TV and DVR. I have tested a HDHomeRun as an OTA tuner for Shield, and a Hauppauge WinTV dualHD.
On the television front, I recently wrote a review of the TCL Roku TV S Series that supports 4K and HDR. I recommend checking out the 55 inch model as a budget 4K TV.
No matter what you buy for home entertainment hardware, make sure you don’t get ripped off when you buy HDMI cables.
If you’re in the market for a streaming device, and a live TV platform then you can leverage both with the same money.
DirecTV will give you an Amazon Fire TV just for prepaying for one month of service. Prepay for four months of DirecTV Now and get an Apple TV. Prepay for two months of Sling Orange and you can get a Roku Express or Amazon Fire Stick for free. You can also get a new Roku Ultra for just $50 by pre-paying for three months of a Sling TV subscription.
fuboTV, the sports-first platform, is offering new subscribers the first month of service for $19.99 after a free 7-day trial.
Good luck, and be sure to comment on what you did to cut the cord in 2018. And start bragging about how much money you saved in the comment section below.